How to Prepare Your Small Business for a Recession

In a recent survey conducted by CNBC, it was revealed that there is a general concern among Americans and specifically small business owners that a recession is coming in the near future. Due to the cyclical nature of the economy, this sentiment is certainly understandable and economists concur that a recession is inevitable. While the economy is presently strong, it is always a good idea for small businesses to prepare themselves for the worst, as they tend to be especially vulnerable in hard times. During the last recession, small businesses were hit hard. In fact, between 2007 and 2012 a majority of the country’s job losses were comprised of businesses with 50 employees or less.

What Small Businesses Can Do to Protect Themselves in a Recession

It is wise to anticipate the challenging times by being proactive in protecting your business during a more stable and prosperous period.

It is important for businesses to have cash reserves when times get tough, so bills can continue to be paid and employees are taken care of. Managing cash flow is one of the most critical things a small business can do for itself. Financial companies, such as ExpoCredit (, can help by transforming a business’s accounts receivables into immediate cash to help it meet its short-term cash flow needs.

It can be hard to get financing when the economy takes a dip, so securing funding while the economy is strong and when you might not need it, is a good idea. Traditional banks might not lend to your small businesses during difficult times when it is harder to get approval, so turning to a company like ExpoCredit now can help you get the line of credit you need quickly and take the financial burden off your shoulders.

It is important to streamline your operations process to ensure you aren’t holding onto too much excess inventory. Find ways to run down the inventory you already have in reserve. You should also conduct a periodic review to ensure your vendors are giving you the best prices and that your product offerings are as productive as possible.

Having a diverse group of consumers can help broaden your revenue stream. Perhaps you might expand your product offering into a new category or market the same product to a new group of consumers that shop in outlets other than the ones you currently target.

Chances are, if you are facing challenges from a recession, your suppliers and vendors are too. Having a broad group of vendors increases the chances of your business running smoothly through a stormy economy.

Investing in things like marketing and advertising to attract consumers or new equipment to increase production and ultimately boost sales is always important, but make sure you prioritize all of your expenses and be selective. Everything you spend money on should be adding true value to your business.

The Best Way to Get Financing Now 

ExpoCredit can help determine the types of financing that will best suit your needs through a plan that is flexible, efficient and completely customized to serve your business goals. You won’t have a long wait time for approval and you can start building your cash reserves now while the economy is strong. Let ExpoCredit help you plan ahead so you are prepared for whatever the future brings to your business.

For more information and to apply online, visit ExpoCredit at



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